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Identification of the economic excellences and talents of the explorer's territory of belonging, as well as of the foreign territories he visited;
Launch of a commercial brand for the recognition and guarantee of products attributable to the explorer's history, with a share of the revenues for territory promotion investments;
Organization of workshops and events to promote the selected typical products, with the possibility of visiting the production and craft sites;
Development of local "Made In" through training and apprenticeship workshops